Our mission
To simplify and accelerate the homeownership journey for hispano families in the US, breaking down barriers and building generational wealth.
38%
less likely to have financial literacy.
2x-3x
more likely to be underbanked and unbanked.
$61,000
hispano wealth is 3x less than the US median.
75%
more likely to be denied a mortgage.
62 million
hispanos make up 19% of the US population.
$3.2 trillion
the 5th largest GDP in the world.
8 million
are mortgage-ready, with 3 million nearly so.
70% homeownership
growth will come from hispanos in the next two decades.
Openness
We value honesty and transparency in all our actions and communications.
Unity
We honor our Hispano community, fostering inclusivity and belonging, treating everyone like familia.
Empowerment
We believe in the power of education and service to drive transformation.
Abundance
We use money as a tool for good, focusing on fair pricing, smart savings, and wealth generation.
Say goodbye to monthly rents.
Stop renting and start owning. Become a homeowner and start building generational wealth.
No credit impact
